Guangfu Temple Fair opens with an octave Lantern Festival.
Text/Jinyang. com reporter Liu Yun correspondent Zhu Haijing
Air Temple Fair, Theater Alliance, Youth Comedy Festival, Theme Seminar, Tang Wang Hegemony … After seven years of growth and transformation, the eighth Guangfu Temple Fair will arrive as scheduled from March 2 (Lantern Festival) to March 8 (21st).
This year’s temple fair consists of eight fresh spots, eight classics and eight creative spots. The opening performance, non-legacy exhibition area, folk culture tour and other activities all have elements of North and South cultures. Through the blending and collision of cultures, the distinct cultural connotations and characteristics of North and South cultures, which are both excellent Chinese traditional cultures, are reflected, as well as the inclusive, open and pluralistic characteristics of Guangfu culture.
At the press conference of the 8th Guangfu Temple Fair held on the 27th, the big data report showed that the reading index of information about Guangfu Temple Fair ranked second in the national temple fair information, and the topic discussion heat (the number of related information articles) ranked first in the country.
Eight "fresh spots" compete for eyeballs
The warmest Guangfu Temple Fair Public Welfare Fund was established.
This year, Guangfu Temple Fair will start the charity "internet plus" model, formally establish Guangfu Temple Fair Public Welfare Fund, and simultaneously start online fundraising.
As the main venue of the charity temple fair, a performance stage will be set up at Yangzhonghui, Beijing Road, Yuehai, and two performances will be held every day from March 2 to 8 at 10:30-11:30 and 16:00-16:15, as well as publicity and display of charity projects, and charity sales of handicrafts and special products.
On March 4th, Zhongyou Square in Chenghuang Temple will hold a charity auction. Master Yao Zhi, the abbot of the Great Buddha Temple, donated 18 Chinese New Year words such as "Fu Lushou" and "Good luck" for the auction.
The most interesting creative market, more ideas and more fun.
This year’s temple fair creative market in the northern section of Beijing Road not only brings together all kinds of whimsy, but also sees the beautiful colors painted by children for Guangfu Temple Fair.
The most "counted" and "internet plus" rejuvenated the temple fair.
This year’s Guangfu Temple Fair will continue the concept of "Fashion Temple Fair". The Organizing Committee has a strong alliance with Lacarra, a well-known domestic third-party payment platform, to provide integrated payment services for major merchants, and will spend millions of dollars in the temple fair as consumer subsidies.
During the temple fair, the "Guangzhou Yuexiu Publishing" micro-platform will launch two interesting activities with themes to interact with the public. "How to answer Guangfu culture" is an interesting answer, which tests your knowledge level of Guangfu culture and has the opportunity to participate in the lucky draw.
The most joyful first youth comedy festival gathers popularity.
From March 2nd to 8th, the Youth Comedy Festival of Guangfu Temple Fair broke the space limitation of traditional theaters, and selected some popular open public spaces to perform comedy art performances at five exhibition points: Atrium Square in front of the park subway station, KFC in Guangming Square, Yangzhonghui in Yuehai, Beijing Road United Bookstore and Yaozhou Ruins. The program will be performed in the form of street performances with a light and short rhythm.
Experience Guangfu Temple Fair at the latest height of 70,000 meters.
For the first time, the organizing committee of Guangfu Temple Fair and China Southern Airlines Group Co., Ltd. will hold an ingenious temple fair in the air on domestic flights from Beijing to Guangzhou and international flights from Guangzhou to Toronto.
On March 1-2, when the plane flies at an altitude of 10,000 meters, the flight attendants will be transformed into "Guangfu messengers" and have an interesting "Guangfu Temple Fair Quiz" with tourists at home and abroad. The participating passengers will get a small surprise gift with Guangfu characteristics.
The most alliance theater temple fair Huimin has many performances.
The "Theatre Alliance" concluded by the Friendship Theatre, Sun Yat-sen Memorial Hall and other institutions first appeared on the big stage of Guangfu Temple Fair, and jointly brought eight performances for the benefit of the people to the public, giving back to the audience with ultra-luxury performance lineup and ultra-low ticket prices.
Guangzhou Friendship Theatre presented a wonderful performance of "Hui", bringing three wonderful repertoires, Sheng Xi Lou, Don’t be angry with Shakespeare and X. My humble opinion culture, which is well versed in cultural values, will take "the beauty of inheriting people" as the theme, and invite guests from different fields to chat about temple fairs and gather the collision of inheritance and innovation.
The deepest cross-border search for new ideas of intangible cultural heritage protection
For the first time, Guangfu Temple Fair, in the form of a seminar, led public opinion leaders from all walks of life to collide with sparks of thinking, so that cultural inheritance caused wider and deeper thinking in society. On March 7th, the "New Ideas of Cross-border Intangible Cultural Heritage Protection-Yuexiu District Intangible Cultural Heritage Protection Seminar" will be held in the conference hall of Guangzhou Building. Focusing on the main topic of "How can intangible heritage enter a new era", intangible heritage experts from countries, provinces and municipalities, representatives of cultural and creative enterprises and media representatives will be invited to discuss how to make intangible heritage "alive".
Online celebrity, the best Guangfu talent show, came to support the show
The 2018 Guangfu Talent Show "Looking for the Spokesperson of Guangfu Culture" will focus on the local culture from generation to generation, and will hold 6 sea elections, 3 theme PK competitions and 1 finals. The sea election was held in Guangzhou, Foshan and other areas with strong Guangfu atmosphere. At the same time, a new media interaction mode was launched, and an official special page was set up in Litchi Station. Every time, "online celebrity came to the scene" was invited, and various interactive modes that young people liked were used, such as live broadcast and short video, to encourage more young people to interpret and express Guangfu culture with innovative thinking and ways.
Eight "classic points" reproduce the flavor of the year
The biggest folk custom tour is in the spotlight.
On March 4th, the 8th Guangfu Temple Fair Folk Culture Tour was held in Guangdong People’s Stadium. This tour will introduce new media live broadcast for the first time, set up multiple live broadcast rooms in the stadium, and invite professionals, online celebrity of Guangfu, famous hosts of Guangdong Radio and Television Station, etc. to present the grand occasion of Guangfu Temple Fair in all directions, and launch the online popularity of Guangfu Temple Fair through live broadcast tours such as APP, Weibo and WeChat.
Best wishes, best wishes, best wishes.
"Blessing" is an important part of Guangfu Temple Fair, which carries people’s good wishes for the new year and deep blessings for life. At 10: 00 on March 2nd, 5th and 8th, there will be a "spike offering and blessing" activity in Wuxian Temple. During the temple fair, Wuxian Temple will also launch the "Ancient Altar of Southern Guangdong Sages" to tell the stories of Southern Guangdong Sages in Cantonese.
The most inherited Cantonese tells the ancient story, and it is wonderful every day.
During the temple fair, Wanmu Caotang will hold an activity of telling the ancient week in Cantonese. At the opening performance on the morning of March 2, the public will see wonderful performances such as the Cantonese School for Telling Ancient Stories, nursery rhymes, new songs of Cantonese poetry, and martial arts group exercises. Peng Jiazhi, the youngest Cantonese storyteller in Yangcheng, will join hands with many Cantonese storytellers to bring wonderful performances such as classic works, folk stories, martial arts works and jokes to the general public.
The most interesting ancestral temple, temple fair, seeking roots and gathering together
The ancestral temple fair will be held from February 28th to March 4th. On March 3rd, in Yiyuan Square, Yaotai Village, there will be a performance of eight-tone gongs and drums by Yiyuan Society of Yaotai, which will show the umbrella with a history of more than 80 years, as well as a performance by Guangdong Opera Private Company. Wang Shengtang Shuttlecock Club, the Asian shuttlecock champion from Wang Shengtang community under the jurisdiction of Mineral Springs Street, will hold an exhibition game to lead the masses to keep fit.
The essence of the most traditional intangible exhibition is a collection.
The intangible cultural heritage area of this temple fair continues to be located in Beijing Road, which consists of two themes: "North-South Gathering" and "Lingnan Essence". A total of 24 intangible cultural heritage projects were exhibited, including 13 national-level projects, and national-level non-genetic inheritors were invited to participate in the exhibition.
The most integrated literary performance is the North-South integration.
At 10: 00 am on March 2, the opening performance of 2018 Guangfu Temple Fair officially kicked off. The opening performance was full of stars, and Li Jindou, a famous crosstalk performer from China, was specially invited to perform for Guangzhou citizens. Li Jindou and Huang Junying, a famous Cantonese crosstalk performer, will be on the same stage, bringing a wonderful "confrontation" between the northern crosstalk and the southern crosstalk.
The most brilliant Yuexiu Lantern is low-carbon and environmentally friendly.
2018 Yuexiu Lantern adheres to the original design, and the first "Guangfu Temple Fair" lamp group is particularly worth visiting. The main design elements of the light group are Cantonese opera, arcade and Lingnan dragon and lion, which are very representative in Guangfu culture, and the whole group presents an auspicious and complete atmosphere of celebrating the Spring Festival.
This lantern festival all uses green light sources, and it is amazing that the Guinness light group in the world, which recycles perfume bottles for the first time and uses them innovatively, and the surface sailing light group, which is over 100 meters long, sets sail.
It’s best to eat "cooked food" in Qilai food area.
Focusing on the theme of "Inheritance of Hundred Flavors", there will be a special event of Guangfu Temple Fair in Zhongyou Square of Chenghuang Temple. As the master planner of this year’s Temple Fair Food Festival, Zhuang Chen, the ambassador of Guangzhou tourism food image, personally interprets the history and story of the formation of dishes, highlighting the cultural connotation of "eating in Guangzhou".
The food district brings together hundreds of kinds of food and integrates more than 20 well-known catering enterprises. Guangfu Temple Fair will also set up a sub-venue of the Morning Tea Temple Fair and hold seven morning tea parties to inherit and promote Guangfu’s soup (stew) culture.
Photo by Lin Guiyan, a tour reporter of Guangfu Temple Fair in previous years
Eight "creative points" across ancient and modern times
The most through animation temple fair into the COS world.
This year’s "Animation Temple Fair" will combine the arcade elements with folk characteristics in the Oriental Wende Square, and adopt the artistic expression of animation and cartoon to create the most distinctive animation stage. The organizer will set up a "Crowded Treasures Exhibition Area" in the atrium of Wende Square, which will integrate the classic animation images of many enterprises, create a special exhibition area that integrates the original animation culture, and present a large joint exhibition of original animation and technology products to the public.
Most looking forward to happiness, post office blessing and prayer
The Happy Post Office continued to be launched this year. With the "Happy Document" based on the ancient customs clearance documents, citizens went to four happy post offices, stamped with the theme commemorative stamp of the temple fair in 2018 and the commemorative stamp of scenic spots respectively, and collected four commemorative stamps. Citizens who successfully passed the customs clearance can receive a lucky doll in the Year of the Dog at the "Happy Post Office" with the document.
The most literary visit to the "East Lake Art Gallery"
This year, the Organizing Committee of Guangfu Temple Fair also cooperated with the Art Map Project to create the "Special Issue of Art Map of Guangfu Temple Fair in East Lake Art Corridor", which combined Guangdong Provincial Art Museum, Rong Baozhai, Huayi Gallery, Yuexiu Cultural Center, Ink Village Art Museum, Kuiyuan Art Museum, Chen Shuren Memorial Hall, Fei Art Museum and Art Times Art Museum, etc., to build an art corridor with Donghu Road as the main line during the temple fair, and at the same time to build an online art map platform, so that the audience can pay attention to the LIFE-ART-MAP (micro signal
Fortunately, Line 6 opened the subway temple fair special train.
Before and after the temple fair, the special train of "Flower City Watching Flowers" will meet you on Metro Line 6, and the most popular answering game for young people can also be experienced through the subway temple fair. During the temple fair, there will be comedy festivals in the atrium square of the subway station in front of the park at 11: 00 and 15: 00 every day.
The most romantic wat temple fair is rich and colorful.
2018 is the fifth anniversary of the Water Temple Fair. During the Temple Fair, in addition to promoting the featured theme flights of the Water Temple Fair led by the antique cruise ship "Nanhai Shen Guangzhou Daily" and the modern luxury cruise ship "Guangzhou Fortune", the theme day tour flights of the Water Heritage School and the orchid theme flights will be innovatively added, combining tradition and innovation, and blending the cultural elements of Guangfu, so that the people can enjoy a different "cruise river".
The most youthful Guangfu Chaoxu lit Yuexiu Mountain.
"Guangfu Chaohui Market" is located in Yuexiu Park this year. As a year-round activity of Guangfu Temple Fair, different thematic specials are held in combination with spring, summer, autumn and winter. During the temple fair, five special booths will be set up in the fable square of Yuexiu Park, such as the martial arts pavilion, the marriage pavilion, the Guangwei pavilion, the Baixi square and the Jinxiu square, and traditional cultural items such as paper-cutting, Chinese flower stickers, traditional handicrafts, Hanfu and Cantonese storytelling will be displayed, so as to create a lively "market" atmosphere and let the citizens stay in the traditional Guangfu big market.
The most sunny campus temple fair is full of glory.
On March 6th, from 9: 00 to 11: 00, the Youth Guangfu Cultural Carnival will be held with the theme of "Meeting Guangfu and Happy Flowers Blooming". Eighteen primary and secondary schools will be responsible for the Guangfu program performance and campus Guangfu cultural stalls in the central venue, and report the achievements of Yuexiu Youth Guangfu cultural heritage to all sectors of society in the past year. At the event, more than 300 students from Zhenguang School, Zhongshan Third Road Primary School, Yaotai Primary School and Shuqian Road Primary School will jointly perform "He Xinchun Dance with Dragonflies and Lions", introducing Cantonese songs and drum music, which is the first time in Guangzhou.
The most famous temple fair teacher in the neighborhood meets you face to face.
This year’s Alley Temple Fair will be held in Haizhu Square on the afternoon of March 3, highlighting the heritage of Quyi, and specially inviting Huang Junying, a master of Cantonese crosstalk, and Yang Zichun and his wife to take the stage.
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